Privacy Policy for SY Limited

Effective Date: June 25, 2025

At SY Limited (www.sylimited.com), we are committed to protecting the privacy and security of our business clients and website visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, engage with our services, or interact with us as a B2B entity.

1. Information We Collect

We collect information to provide and improve our services to you. The types of information we may collect include:

Contact Information: Name, company name, job title, email address, postal address, and telephone number when you fill out forms, subscribe to newsletters, or contact us directly.

Business Information: Details about your company, such as industry, size, and business needs, which you provide to us to help us understand your requirements.

Usage Data: Information about how you access and use our website, including your IP address, browser type, operating system, referral URLs, pages viewed, and the dates and times of your visits. This helps us analyse website traffic and improve user experience.

Communication Data: Records of your correspondence with us, including emails and other communications.

Cookies and Tracking Technologies: Data collected through cookies, web beacons, and similar technologies to enhance your Browse experience, analyse website usage, and for marketing purposes.

2. How We Collect Information

We collect information through various methods:

Directly from You: When you voluntarily provide it to us through forms, registrations, inquiries, or during direct communications.

Automatically: As you navigate our website, certain information is collected automatically through cookies and similar tracking technologies.

From Third Parties: We may receive information from third-party service providers or business partners, in accordance with their privacy policies and applicable laws.

3. Purpose of Data Collection and Use

We use the information we collect for the following purposes:

To Provide and Manage Services: To deliver the services you request, process transactions, and manage our relationship with your business.

To Communicate with You: To respond to your inquiries, provide customer support, send important notices, and deliver marketing communications relevant to your business interests.

To Improve Our Website and Services: To analyse website usage, identify trends, improve functionality, and develop new services based on user feedback and behaviour.

For Marketing and Business Development: To send you information about our products, services, events, and other content that may be of interest to your business, consistent with applicable laws and your preferences.

For Legal and Compliance: To comply with legal obligations, enforce our terms and conditions, and protect the rights, privacy, safety, or property of SY Limited, our clients, and others.

4. Lawful Basis for Processing

Our processing of your personal data is based on the following legal grounds:

Legitimate Interests: We process data where it is necessary for our legitimate business interests, provided these interests do not override your fundamental rights and freedoms. This includes purposes like marketing B2B services, improving our offerings, and ensuring website security.

Contractual Necessity: When processing is necessary for the performance of a contract with you or to take steps at your request before entering into such a contract.

Consent: Where you have given explicit consent for us to process your data for a specific purpose. You have the right to withdraw your consent at any time.

Legal Obligation: When processing is necessary to comply with a legal or regulatory obligation.

5. Data Sharing and Disclosure

We may share your information with third parties in the following circumstances:

Service Providers: With trusted third-party vendors, consultants, and other service providers who perform services on our behalf, such as website hosting, data analysis, payment processing, marketing assistance, and customer service. These parties are contractually obligated to protect your information and use it only for the purposes for which it was disclosed.

Legal Requirements: When required by law or in response to valid requests by public authorities (e.g., a court order or government agency).

With Your Consent: We may disclose your information for any other purpose with your explicit consent.

6. Data Security

We implement reasonable technical and organisational measures designed to protect your information from unauthorised access, use, alteration, and disclosure. While we strive to protect your personal data, we cannot guarantee its absolute security.

7. Data Retention

We retain your personal data for as long as necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. When we no longer need your data, we will securely dispose of it.

8. Your Rights

Depending on your jurisdiction and applicable data protection laws (e.g., GDPR), you may have the following rights regarding your personal data:

Right to Be Informed: To receive clear and transparent information about how we process your personal data.

Right of Access: To request a copy of the personal data we hold about you.

Right to Rectification: To request that we correct any inaccurate or incomplete personal data.

Right to Erasure ( “Right to Be Forgotten”): To request the deletion of your personal data under certain conditions.

Right to Restrict Processing: To request that we limit the way we use your personal data.

Right to Data Portability: To receive your personal data in a structured, commonly used, and machine-readable format.

Right to Object: To object to our processing of your personal data, particularly when processing is based on legitimate interests or for direct marketing.

Rights Related to Automated Decision Making and Profiling: To object to decisions based solely on automated processing, including profiling, which produce legal effects concerning you or similarly significantly affect you.

To exercise any of these rights, please contact us using the details provided in the “Contact Us” section below.

9. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to improve your experience. Cookies are small data files placed on your device. We use them for:

Essential Website Functionality: To enable core features like navigation and access to secure areas.

Analytics: To understand how visitors interact with our website, which helps us improve its design and content.

Marketing and Advertising: To deliver relevant advertisements and measure the effectiveness of our campaigns.

You can control and manage cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any significant changes by posting the new policy on our website with a new effective date. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

SY Limited: First Floor, 26 Cornhill, Banbury. OX16 5NG Email: privacy@sylimited.com Phone: 0208 142 8517